August 2011
From The Publisher
Real Estate has always been a “nutty” business.

Let’s face it...when a deal “busts out” because the seller takes the basketball net (not the goal, just the net) and refuses to leave it and the buyer refuses to settle for any other net but the one that was formerly attached...that’s “nutty”, right?

This actually happened in the Champions area some years ago.
For me, it was a buyer in Orlando, FL who “busted out” because the original flowers in the flower bed where replaced by other flowers...no kidding here!

With today’s economy and in today’s real estate market (with the constant changes and revisions making the real estate business more challenging than ever), a top agent needs to be focused on their dreams, have a proven system to get them there, and the ability to maintain a sense of humor throughout each transaction if they hope to achieve those dreams.

This month’s cover honoree, Rene Sorola of Rene Sorola Properties with Keller Williams Metropolitan has that winning combination and more and is achieving some incredible success in the process. Rene has a great attitude, a caring heart, a laser-like focus on his client’s needs, and the motivation to provide the best for his beautiful wife Marissa and family. You will enjoy his story.

In this issue, we offer three profiles on companies that you need to know and use. They are (in order of appearance): Roger Ryman of PrimeLending, Phil Himes of AFR Home Loans and Corey DeBerardino and his partner Daron Mendoza of Mortgage Loans for Texas. I have known all of these gentlemen for quite some time and can vouch for their expertise and professionalism.

Speaking of “having a sense of humor,” one of my favorite “go-to” columnists, Ed Kampf has written a parody of the epic song “American Pie” by Don Mclean. This just may be our first Premier Agent Magazine “Sing-a-Long!”

It is time to let you enjoy this month’s issue of the magazine!

Remember to focus on your dreams, work your system, and keep a sense of humor.

Do you have your Smartphone ready to scan the QR codes?
Good reading, good sales, and success to you!

Steve Levine
Publisher
August Issue: Table of Contents
3. The Business of Real Estate
4. From the Publisher
11. News Worthy
13. As I See It
15. Mortgage Corner
16. Wealth Management
17. Life, Business, and Money
19. Safety & You
21. WCR News
23. NAHREP News
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